Question 1

Which branding service is right for my project?

Accepted Answer

The right service depends on your goals and where you are in your business or event planning. If you’re building or refreshing your core identity, logo design is often the starting point. If you already have a brand and need materials to promote it, marketing design helps bring that brand into campaigns, content, and everyday touchpoints.

For live or experiential moments like conferences, launches, or pop-ups, event design ensures your brand shows up clearly and consistently in physical and digital spaces. If you want your brand to feel more dynamic and modern, brand in motion (motion graphics) adds movement through animated logos, digital displays, and video assets. We’re happy to help you decide what makes the most sense for your project.

Question 2

Do you offer branding packages?

Accepted Answer

Yes! We offer a complete branding package that includes logo design, font selection, color palette, and a brand guide, giving you a solid foundation for a cohesive brand.

We are also happy to create a larger package that includes branding and any other services you may need to really get you going in the right direction, with ongoing support as you grow your business!

Question 3

How do you ensure consistency across logos, marketing, event, and motion design?

Accepted Answer

Consistency starts with understanding your brand’s foundation—your goals, audience, and visual direction. Whether we’re designing a logo, creating marketing materials, building event graphics, or animating brand elements, everything is developed from the same core system.

We also create or follow clear brand guidelines so colors, typography, layout, and motion styles feel unified across every touchpoint. This ensures your brand looks intentional and recognizable, no matter where it appears.

Question 4

What does your design process look like?

Accepted Answer

Our process typically begins with discovery, where we learn about your goals, audience, and context. From there, we move into concept development, design, and refinement, with clear checkpoints for feedback along the way.

Once designs are finalized, we prepare and deliver assets in formats that are ready to use—whether that’s for digital platforms, print, events, or motion. The process is collaborative and structured to keep projects moving smoothly.

Question 5

How much do your branding and design services typically cost?

Accepted Answer

Pricing varies depending on the scope of work, the services involved, and the complexity of the project. A single logo or motion asset will look very different from a multi-service branding or event design project.

We provide custom quotes based on your needs and are happy to talk through options that align with your budget and goals. This ensures you’re paying for exactly what you need—nothing more, nothing less.

Question 6

How long do projects usually take?

Accepted Answer

Timelines depend on the type and scope of the project. A focused design request may take a few days to a few weeks, while larger or multi-service projects typically take longer.

We’ll always outline a clear timeline before work begins and communicate throughout the process to keep things on track. If you’re working toward a specific deadline, such as an event or launch, we’ll factor that in from the start.

Question 7

Can you work with existing brands or refresh what I already have?

Accepted Answer

Absolutely. Many clients come to us with an existing brand that needs refinement, extension, or modernization rather than a complete overhaul.

We can work within your current brand guidelines, update specific elements, or help evolve your brand across marketing, events, and motion while maintaining what already works.

Question 8

What do you need from me to get started?

Accepted Answer

To get started, we typically ask for background information about your business or event, your goals, any existing brand assets, and relevant timelines. If you already have brand guidelines or past materials, those are helpful as well.

We’ll guide you through everything step by step, so you don’t need to have all the answers upfront.

Question 9

How do I get started?

Accepted Answer

You can start by reaching out through the contact form or booking a discovery call. We’ll talk through your needs, answer any questions, and determine the best next steps.

From there, we’ll outline a proposal and timeline so you have a clear understanding of the scope before moving forward.

Branding

Purposeful Branding Services

The Heartly Difference

Branding

Services

Logo Design

Marketing

Logo Design

Marketing

Event Design

Motion Graphics

Event Design

Motion Graphics

Frequently Asked Questions

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